Spontaneity WiFi what travellers want

first_imgWhile amenity preferences and priorities differ, global holiday trends reveal travellers are looking for a spontaneous getaway and relaxation time with family.To better understand evolving travel habits, Wyndham Hotel Group surveyed just over 5,600 adults throughout the UK, US, Canada, China and Brazil.Chinese travellers will take the shorter vacations seeking sightseeing with over a third opting for sightseeing as the main activity during a holiday.Hotel quality is more important to Chinese travellers than price, with 29 percent making it their top criteria.When it came to time away on holidays, three out of four Chinese travellers prefer a shorter stay away of five days or less.UK travellers however will take longer breaks.  More price driven on hotel choice, the English prefer a beach destination accounting for 41 percent of sun-seeking travellers. Other beach goers include travellers from Brazil and North America, with Brazilian travellers accounting for just over a third at 35 percent.  American travellers are the most price conscious with the cost of hotels being the most important criteria for 36 percent of those surveyed.Regardless of nationality, the majority of travellers were hospitality conscious revealing Wi-Fi and breakfast are the top two desired amenities.More than half of those surveyed agreed rest and relaxation was the primary reason for their next holiday, and 76 percent of those identified spontaneity a crucial element when organising a trip away.Wyndham Hotel Group Asia Pacific managing director Frank Trampert said understanding the regional preferences of guests along with how and why they travel becomes increasingly important for the global expansion of the group.“This research not only highlights interesting multi-country differences and similarities, but reinforces the need for hotel companies to provide travellers with a broad portfolio of accommodation choices,” he said. Relaxing holiday a priority Source = e-Travel Blackboard: K.Wlast_img


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